Bud Light To Sponsor Pride Parades Despite Ongoing Boycott
Bud Light and its parent company Anheuser-Busch are sponsoring at least three different upcoming Pride events despite backlash over the partnership with Dylan Mulvaney, a social media influencer who identifies as transgender.
https://www.dailywire.com/news/bud-light-to-sponsor-pride-parades-despite-ongoing-boycott
Giving us the middle finger
They will never stop until sales drop below 50%.
If they hit rock bottom (whatever that is), the stock may have rebound potential. There would still be value at some price but they would need to let all the Trans messages go and do tremendous damage control first.
I would say they first need to re-evaluate and “know your market”.
I remember cycling with Backroads (tour group) in rural Mississippi and encountering road stretches where exclusively one brand was thrown out the truck window after consumption. I imagine Mississippi is not experiencing any Bud Light stretches in Red Neck territory at this time.
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Now they throw the BudLite out of the truck BEFORE consuming it along with whoever brought it into the truck.